In Plane Sight
In Plane Sight Milmark Award Winner Installation: 773 FSS, JB Elmendorf RichardsonCategory: Sponsorship Experiential MarketingYear: 2022 Campaign Summary Joint Base Elmendorf-Richardson (JBER) Alaska developed a unique sponsorship approach to the 2022 Arctic Thunder Open House – Air Show which displayed substantial enhancements and innovative thinking compared to prior years. The renewed approach increased customer participation, […]
Horizons
Horizons Milmark Award Winner Installation: 374 FSS, Yokota ABCategory: Content MarketingYear: 2022 Campaign Summary The Horizons magazine is a 36-page print publication that aims to highlight FSS employees, programs, events and activities. The primary objectives were to bring a face to FSS by highlighting staff, become the primary driver of our advertising efforts, increase our […]
The FSS Dollar
The FSS Dollar Milmark Award Winner Installation: 48 FSS, Lakenheath AFBCategory: FSS Brand Activation MarketingYear: 2022 Campaign Summary The FSS Dollar campaign was centered on educating our consumers on what FSS does for our community and the life cycle and the benefit each dollar spent has on supporting our community, including Airmen, spouses, and dependents. […]
Design the Next Plane
Design the Next Plane Milmark Award Winner Installation: 412 FSS, Edwards AFBCategory: Age-Specific MarketingYear: 2022 Campaign Summary Design the Next Plane marked the introduction of the #412KidZone a web-based hub at edwardsfss.com and entertainment experience at the first air show held by Edwards Air Force Base in 13 years. The campaign was designed to inspire […]
